This change to prominently display the legal organisation name in email headers is a nightmare for businesses operating under different trading names.
The new dimension Xero has overlooked is how this impacts companies running multiple brands under one Xero org. We're now stuck sending inconsistent branding to different client groups because there's no way for the email header to match the appropriate trading name on the invoice itself.
Xero needs to give us flexibility to either remove the organization name from the header entirely or allow customisation so the header displays the right trading name. Consistent and accurate branding is make or break for businesses like ours. This change has made that extremely difficult if not impossible.
I really hope the Xero team makes resolving this a priority for all the organisations feeling the negative impacts. Branding is too crucial to get wrong.
This change to prominently display the legal organisation name in email headers is a nightmare for businesses operating under different trading names.
The new dimension Xero has overlooked is how this impacts companies running multiple brands under one Xero org. We're now stuck sending inconsistent branding to different client groups because there's no way for the email header to match the appropriate trading name on the invoice itself.
Xero needs to give us flexibility to either remove the organization name from the header entirely or allow customisation so the header displays the right trading name. Consistent and accurate branding is make or break for businesses like ours. This change has made that extremely difficult if not impossible.
I really hope the Xero team makes resolving this a priority for all the organisations feeling the negative impacts. Branding is too crucial to get wrong.