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Invoicing - Remove 'Powered by Xero' in Footer of emails

Remove 'Powered by Xero' Advertisement on the footer invoice emails (only recently added)

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Matt Shepherd - Newcastle & Lake Mac DJ's shared this idea  ·   ·  Report…  ·  Admin →
not planned  ·  AdminHannah G (Admin, Xero) responded  · 

Hi everyone, appreciate this topic has picked up momentum in the last couple of months since “Powered by Xero” was first introduced to our invoice emails.
Our product team have been working through the next iteration of the invoice email. They’ve reviewed feedback about this email from multiple sources and are planning some changes to address some of the concerns, in particular that the purpose of this feature is for marketing and advertising purposes. This feature was developed, designed and implemented will the sole intention of increasing trust with the invoice emails we generate inside the Xero platform. The data after delivering this has shown that it does just that, increasing engagement with your invoice emails and ultimately getting you, our customers, paid faster.
Therefore the “Powered by Xero” footer will remain in place, however we will be reducing its size, better integrating it into a redesigned email experience and removing the hyperlink to Xero.com.
This new email experience is focussed on uplifting our invoice experience to meet expectations from you and your customers to provide a professional, informative and modern experience. This new experience will be coming to New Invoicing first and then to our other invoicing tools like Reminders in the coming weeks.

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  • Ben Fairless commented  ·   ·  Report

    I’m not sure if it’s a tech thing, but I’m not able to vote up this product idea. I agree with the sentiments of everyone else… The branding is unacceptable and in your face. It only serves to promote your product. There’s no reason for customers to know that an email is powered by you. The relationship relationship is between the customer and I, not you.

  • Henrik Maier commented  ·   ·  Report

    This is advertisement at our expense and diluting our business' brand by showing unrelated branding on my emails. Remove the "Powered by Xero". We don't wish to have Xero branding on our customer emails.

  • Rachel Farrow commented  ·   ·  Report

    Remove the "Powered by Xero". We don't wish to have Xero branding on our customer emails.

  • Andrew Gray commented  ·   ·  Report

    remove it, unacceptable to just add it without any prior notification

  • Trevor Drummond commented  ·   ·  Report

    This is an openly user-hostile action and you know it. I do not want your branding on my business emails. Period.

    If you cared AT-ALL about user experience you would allow me - as your customer - to decide if this was 'better for your customers'.

    Your pricing is aimed at medium sized businesses who care about this stuff, knock it off. Allow me to remove this from my outgoing invoice emails or I will start looking into other options.

  • Jonathan Loake commented  ·   ·  Report

    I've been sending emails manually since the start of the year to avoid advertising Xero to my customers. Today I sent a test invoice to myself through Xero to see if anything had changed for the better.

    Nope.

    My logo is now microscopic at the top, and there are 2 massive view online buttons, and a pay online link which divert attention from my bank details (which would be my preferred method of payment, no card fees!)

    Looks like I'll continue to be manually sending emails with attachments for the foreseeable.

    Every change for the worse, every price increase, pushes me closer to abandoning Xero. That would be such a shame as it was so good a couple of years ago!

  • Daniel Millar commented  ·   ·  Report

    I agree with everyone else - We should have the option to remove this if we wish.

  • Gordon Lyon commented  ·   ·  Report

    If Xero is trying to "add legitimacy" to invoice emails, adding a title and summary feature to invoices (just like you already have for quotes) would do way more than forcing unwanted Xero marketing logos onto our invoices. Right now we have no place to put key information on the invoice besides shoehorning it into a description-only line item. And that hideous kludge definitely detracts from legitimacy and professional appearance.

  • Jonathan Tudor commented  ·   ·  Report

    At the beginning of January 2024, I requested that the "Powered by Xero" branding be removed from our emails and left a comment here at the request of Xero support. Following this, it was removed. However, yesterday, without warning, it has returned.

    I imagine this may have affected other customers in the same situation, so posting it here to raise awareness.

  • Roger Marshall commented  ·   ·  Report

    The 'Powered by Xero' branding on emails can't be justified. Companies paying for the software should have the option to keep or remove it. Please listen to the customer.

    It doesn't 'uplift' the invoice experience - it weakens it and is purely an additional marketing exercise to promote Xero software. It serves no benefit to customers or the invoice recipient.

  • Annie Boate commented  ·   ·  Report

    I am shocked that:

    (1) The 'Powered by Xero' message just appeared on messages - without any warning.

    (2) This message is not 'optional' - especially given the fact that the software is being paid for.

    If it was a free version, fair enough, but it is not, and we should not be forced to have Xero's advertising on our invoices.

    The truth is, this has raised concerns for my clients; it is unprofessional, and it has NOT had ANY of the intentions/outcomes you claim!

    The bottom line is this is a bad idea, so please stop trying to justify it!
    - In fact, this should be a valuable learning experience for your 'product team'. However, your response indicates they are being defensive rather than being open to feedback.

    I therefore request that your product team listens to your customers and provides the option to remove this urgently!

  • Michael Yiptong commented  ·   ·  Report

    Powered by Xero logo should be removed. No free advertising please. I am a paying customers of Xero. This would be OK if on a freemium account but not on a fully paid account. Please non of the nonsense of increasing trust. Please listen to your customers. I am sure there are better ways for you to promote your brand.

  • A.C.Horticultural Services . commented  ·   ·  Report

    I have had several complaints from clients receiving my invoice with the new "powered by xero " footer and the first thing they see when they open the email is how much they owe in enlarged bold writing. Real subtle Xero!!!!!!

  • Nitesh Hirani commented  ·   ·  Report

    Either make this optional, option with free account if you want to advertise. Or else remove your pathetic marketing logo from emails. It is our customers, our invoice, our email, NOT yours. So remove your logo before the matter needs to be raised to the Ombudsman.

  • Ashley Walker commented  ·   ·  Report

    Hello, please can you remove the powered by Xero logo from our invoices.

  • Danny Manu commented  ·   ·  Report

    Remove Powered by Xero for paid users or create a new free package showing powered by Xero. For your information, deals are closed before sending an invoice and your claim of showing trust by implementing a big Xero logo is completely false. Be honest and remove it for paid customers. It's as simple as that! No marketing. Thank you.

  • Ben Cannington commented  ·   ·  Report

    Hi Xero people - please be honest with us. Plastering “Powered by Xero” all over our paid for email service is all and only about promoting the Xero brand and has sfa to do with trust generation. As has been said before, Xero does not allow their supporting infrastructure companies Amazon etc put their logos over the Xero website so why make us carry your advertising...

    As everyone has said, make it optional...

    Do you peeps realize that for every complaint here there's another 100-300 dissatisfied customers out there???

  • Darian Cabot commented  ·   ·  Report

    Support had me jump through hoops - Said I had to comment here and screenshot it for them, and I wouldn't receive email improvements for 3-6 months. Strange, but I did all that a few weeks back, and they confirmed that they would remove the "Powered by Xero" footer.

    Guess what? They are still advertising in our invoice emails!

    The official Xero response about "trust" is gas-lighting. The emails are already signed with DKIM as validation that they are from the Xero domain. And a spam email can just use the Xero logo for "trust". It's nonsense. I think it's a way for them advertise and get eyeballs on their brand. There is no upside for us, this confuses our brand identity. We're paying for this product, so you shouldn't be forcing us to advertise for free.

    If you're going to stick with the "trust" and engagement reasoning, then make it optional (opt-in), and let us decide how to communicate with our own customers.

  • Natalie Grigg commented  ·   ·  Report

    I need the sales invoice item lines & associated charges removed from emails ASAP please. Please do not reinstate this without consultation. Thank you

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