Invoicing - Remove 'Powered by Xero' in Footer of emails
Remove 'Powered by Xero' Advertisement on the footer invoice emails (only recently added)

Hi everyone, we wanted to return and give you an update here. As mentioned in our last post - we want to be forth right that we don't have any plans to remove 'Powered by Xero' from emails sent from Xero, with intentional purpose and based on findings from interactions we can see having true benefit to customers in getting paid faster.
That said, we appreciate the feedback we've received and have made changes since this was initially raised to reduce the size of the footer where this is shown and have removed the hyperlink to xero.com. We will continue to develop the invoice email to continue to drive improvements for our customers and the ways you receive payments.
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Ryan Freeman commented
Thank you for your honesty.
This is one notch lower on those NPS surveys. We may be stuck in Xero for the moment, but it's one more reason to be open to a competitive option.
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Josh Nelson commented
What a terrible position to take Xero. Shame on you for not listening to customers. If you genuinely cared for your customers' views, the change you make here would be to make the Xero logo an optional feature rather than mandatory. Removing the link and reducing the logo size, yet keeping your logo on customer commercial transactions, maintains your obvious and enforced advertising on the back of your customers. You are not fooling anybody!
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Darian Cabot commented
This Xero branding needs to be optional or removed. As I mentioned on the previous issue:
The official Xero response about "trust" is gas-lighting. The emails are already signed with DKIM as validation that they are from the Xero domain. And a spam email can just use the Xero logo for "trust". It's nonsense. I think it's a way for them advertise and get eyeballs on their brand. There is no upside for us, this confuses our brand identity. We're paying for this product, so you shouldn't be forcing us to advertise for free.
If you're going to stick with the "trust" and engagement reasoning, then make it optional (opt-in), and let us decide how to communicate with our own customers.
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Ben Cannington commented
As I have previously raised, why should Xero users be forced to advertise what service we use...
I don't see Xero advertising that it uses Amazon servers and Facebook as part of its operations...
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Jonathan Loake commented
I am also manually downloading the pdf and sending it via our own mail client to avoid the Xero branding. The Xero branded emails makes it look like I'm using a free software solution to cut costs. It's not a good look.
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Brian Dureau commented
The additional work to save the invoices and then email out through our exchange is time consuming and should be unnecessary. I’m not paying a fee to advertise XERO. It’s appalling.
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Michael Mouzourides commented
Reopened this idea here:
Please vote!
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Michael Mouzourides commented
Reopening this issue as the previous thread was closed without a satisfactory resolution. The "Powered by Xero" branding needs to be removed or, at the very least, made optional. The prior response from Xero is not acceptable. As a paying customer, we should not be compelled to display promotional content that undermines the professionalism of our business. It makes our communications appear unpolished and diminishes our brand integrity.
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CELON Group commented
We are extremely frustrated with Xero's recent change to email branding, which now forces our invoices and communications to include the Xero logo. This change makes our company look unprofessional and cheap, as if we are using a third-party service rather than managing our own finances.
Branding is crucial for maintaining trust and credibility with our clients, and this decision undermines that. As a result, we are now reverting to manually sending invoices outside of Xero to maintain our professional image—adding unnecessary time and effort to our workflows.
We urge Xero to reconsider this approach and allow businesses to control their own branding in client communications. Please provide an option to remove Xero branding from emails.
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Ben Cannington commented
Hi Xero - clearly you guys will continue to push back on our requests to remove the 'Powered by Xero' gumph as we will all continue to push for it to be removed. Its not professional and provides no value.
Emails should come from our customer domain (as what is offered by Akshay Singn with xeroemail below). Obviously its easy - Xero just does not want to do what the customers want!!!
Xero does not allow Amazon and Facebook to put their mark all over Xero despite your infrastructure being reliant on their systems so nor should we, your customers, have to advertise Xero with our paid services.
Fix it...
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akshay Singh commented
Send all your xero emails from your own domain in just 2 mins with “powered by xero” removed from footer. Watch demo : https://www.youtube.com/watch?v=MNsvdL-ppls (No need for multiple tools, relay systems, or complicated setup)
For demo and pricing:- https://www.xeroemail.com.
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Brian Dureau commented
No, just jargon, this is purely marketing or are you suggesting that a ZERO logo on an email is a legitimate cybersecurity tool? I think even mentioning it is a legal liability. Are you suggesting a ZERO logo can’t be copied? What we will need to do is email the invoice to our server then email the invoice out without the logo attached. Cumbersome, but then not really that much more cumbersome than the new invoicing platform and I would think the word cumbersome is a pretty ominous word for a software company to hear.
So the steps we have taken are
1. Ask our accountants to provide recommendations for alternative platforms
2. Look to move invoicing out to clients via that platform and have copy info inputted to ZERO
3. Gradually at a time that suits us bring all accounting functions across to new platform.
4. Cancel our ZERO subscription.
Getting a little tired of hearing ZERO continually telling us that what is good for it’s business is actually good for our business when it’s patently not. -
Brian Dureau commented
Get rid of the large XERO logo attached to every email sending out an invoice. It’s not your invoice we are emailing out it’s our invoice and we pay you to do so. Your logo attached to our invoices looks unprofessional and tacky
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akshay singh commented
This is done by xeroemail.com team Watch demo : https://www.youtube.com/watch?v=MNsvdL-ppls (No need for multiple tools, relay systems, or complicated setup)
Contact : https://www.xeroemail.com.
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Naomi Gibbins commented
What clap-trap. Purely marketing. Stop treating your customers like fools Xero. Our clients trust us to invoice properly, not Xero.
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Steve Jones commented
"This feature was developed, designed and implemented will the sole intention of increasing trust"
Yeah, right. It is a marketing ploy by Xero pure and simple. I don't want it there - it cheapens my invoices and if my clients can't trust my own logo (they will be expecting invoices from me) then something is wrong.
Why can't you make this optional so I can take my chances with client trust and see how that goes?
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Brandon Bielstein commented
Chiming in here to say this is not a sufficient response, and starts to feel like you're treating us like Quickbooks did. My customers are not a marketing opportunity for me. If you need to charge us more, charge us more. If your business model requires marketing to my customers you've become Intuit.
This has nothing to do with security or trust. My customers trust my brand name just fine, and somehow did for more than a decade before yours came along.
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Kirsten Dickson commented
This is simply a PR response.
The claim that "This feature was developed, designed and implemented will the sole intention of increasing trust with the invoice emails we generate inside the Xero platform" is simply a PR response to negative feedback of a Xero initiative that they don't want to give up. If this were truly a ploy to "increase trust" there would be no need for the branding, just a Xero logo would suffice.
The purpose of the "Powered by Xero" is to have ALL subscribing businesses promoting and advertising Xero and their branding "Powered by Xero", saving them advertising dollars whilst allowing them to continue collecting a monthly subscription fee from their advertisers.Xero is advertised as a financial management software platform that allows businesses a user-friendly platform to streamline the process and allow customising of invoices etc and in return we pay a significantly higher monthly subscription fee compared with others. If Xero is going to use my business for their advertising, the platform should be free of charge to all users.
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Chris Dixon commented
Bad enough that due to incomplete development I have to continue switching to classic invoicing to do foreign currency and quickly add payments. Yes, I can download the pdf's and send them from our email, which has other benefits, but it takes more time. Its clear that Xero is pursuing the microbusiness market so with the upcoming price hikes its time to look elsewhere.
I said this years ago, where else do you find a cloud app that constantly shifts the user between 2 generations of the UI (and makes you re-do your search as you move between filter tabs such as All and Awaiting Payment?
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Ivelina Ivanova commented
Thank you for correcting, Gordon. AI will never replace human intellect and experience ;) I will just move on to number 2, I hope ChatGPT's advice about monthly costs is more on target as the cheapest that works for my requirements (dual currency mostly) is about a quarter of Xero's cost!